Twitter ready for the multiplication of ticks: blue, gold and gray for verified accounts

Elon Musk tries again. After the initial hole in the water on the paid verified accounts ($7.99), with many users having falsely impersonated various companies and celebrities, everything now seems to be ready for the relaunch of the initiative. The new owner of the social network has set the date of December 2, Friday, as the candidate for the introduction of the featureone of the pillars on which Musk intends to build to make Twitter a money machine and not a machine that burns money.

To avoid first-launch problems, Musk explained that all verified accounts will be manually authenticated before activating the requested check. A measure that the current CEO has defined as “painful, but necessary”. The new course of Twitter it does not only include the classic blue check to which we are traditionally accustomed, but others will come: gold for companies, gray for government entities and blue for individuals Why the line between what constitutes or does not constitute being relevant is “too subjective”.

Next to the blue check, people will also be able to have “a tiny secondary logo” to prove that they belong to a given entity / company, obviously with the approval of the latter. “Identity theft / willful deception will result in account suspension,” Musk added.