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Amazon would be about to announce new type technologies Web3 and the development of new digital resources based on blockchain. In particular, it would be evaluating video games with NFTsaccording to the site’s sources Blockworks. The project would be accompanied by marketing campaigns to convince users of theecommerce playing video games with cryptocurrencies and getting used to the concept of NFTs.
The works would still be in progress, while the month of April it would be designated for the first public announcements. “We knew it was possible, and now we have the first confirmations to that effect. If Amazon does things right, the other players in the sector will have to be careful” are the words used by one of the sources.
Always according to the latter, Amazon would have initially examined the opportunities to involve some artists to make some NFT works. However, the Web3 project seems to have evolved considerably in the last stages concerning the main e-commerce platform, and not Amazon Web Services (AWS).
While AWS has already made inroads into the cryptocurrency world in terms of hiring new staff and signing partnerships with external companies, the e-commerce platform has not been involved in reasoning of this type to date. The program was launched in 2013 Amazon Coinsbut it remained a loyalty initiative that only marginally involved crypto.
According to sources, OpenSea And rare would have been identified as two competitors with respect to Amazon’s crypto initiatives. These are platforms for the sale of works of art and digital creations based on NFTs, but it is not clear how the Amazon product will differ from existing ones, and how it could also involve the gaming sector.
Several video game software houses have already publicly disclosed their intentions to invest massively on the blockchain: among others, this is the case of Square Enix.
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