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The former footballer of Barcelona and the Spanish national team Gerard Piqué launched the Kings Leaguea competition of 7-a-side football that wants to modernize the sport, which is still the most popular in the world but in crisis of acclaim among the very young. Fans of traditional football who miss simultaneous matches on Sunday afternoons and don’t appreciate the introduction of technology on the pitch will probably not like the new features of the tournament. On social media, however, the Kings League is enjoying some successand some innovations could soon be seen even in the most famous stadiums in Europe.
What is the Kings League
The Kings League is a 7 player tournament organized by Piqué and popular Spanish streamer Ibai Llanos. There are 12 teams, each playing 11 matches before the title play-offs. Matches take place every Sunday and are streamed live on the league’s Twitch channel. The commentators are streamers and influencers with a much more active role than that of journalists on TV. Their faces appear on the sides of the playing field, like this the reaction to game actions is seen simultaneously with the game. Furthermore, they also discuss with referees and players during the match. Innovations to entice connected users to participate on social networks, but what could anticipate the new arrivals in traditional football. Recently, it was announced by the International football association board (Ifab) that the referees will discuss the decisions of the Var live in the stadium, while the highlights and the moments of the game are already broadcast on the giant screens inside the sports facilities of the professional teams.
Even the game rules have been changed to make every moment of the match captivating. There are no draws: in the event of a tie, it is decided with penalties (and they are on the move); substitutions are unlimited. There are gods bonuses chosen by the coaches: penalty or free kick for or eliminate a rival player for 2 minutes. The third day had a peak of more than 1.3 million people connected when starting a game, according to the same Kings League. Viewership has increased up to ten times since the first week; broadcasts are free on Youtube and Twitch. The league already has three million followers on TikTok; Piquè, during the period in which he was at the center of world gossip for his relationship with Shakira, tweeted exclusively contents concerning the Kings League reaching with some clips over 40 million viewsthe.
Influencers and streamers in the field
Fans can vote for the best players as well participate in surveys to indicate substitutions or transfers. Web personalities known in Spain and professional athletes alternated as commentators and players. Sergio Aguero, Manchester City’s record top scorer, is the president of the Kunisports team. The xBuyer Team squad had a masked player for some games, with followers intent on discovering its name. Former Spain and Real Madrid goalkeeper Iker Casillas is president of 1K FC. The games last 40 minutes, divided into two halves, and start with both teams lined up on the goal line, similar to water polo, before rushing forward to reach the ball in the center of the field. The twelfth player can be different every week.
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