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The future is already here, at least if you think of a little bit special holidays; Hyundai has officially opened to the public the Hyundai Hotel, the world’s first hotel powered by a car, a Hyundai IONIQ 5: the facility will be open for 14 nights, from October 19th to November 5th, from Wednesday to Sunday with a stay given away by the brand that in recent weeks has put it up for grabs through a competition. Also included in the prize is a welcome cocktail, dinner, evening movie and breakfast basket.
The automaker company entrusted to Grace Dent, journalist and food critic, the attention to detail in the hotel and the living room and the result is a sophisticated and elegant environment, made up of three areas: the suite, the restaurant and the cinema. Located in Essex, just an hour from central London, the Hyundai Hotel offers luxury cottages signed by Colemans Farm, with everything you can expect from a starred accommodation. Each element of the room is powered by an IONIQ 5 thanks to the Vehicle-to-Load (V2L) technology available to the car.
The menu and the cocktails were curated by Grace Dent, who paid particular attention on the sustainability of the food and wine offer, preferring 0 km products. In addition to eating on the terrace and cooking on the fire, guests can use the bar and restaurant area, which has an IONIQ 5 coffee shop, with espresso coffee prepared thanks to the power supply from the car.
There is also the cinema where the projector, speakers and the popcorn machine are in turn powered by the V2L function of the Hyundai model.
“We are looking for unique and memorable stays now more than ever, and this is a fascinating blend of innovation, luxury and comfort that makes you think. With the energy provided by the car, who knows where else the Hyundai Hotel might pop up. I am thrilled. that those who stay with us can sample a sustainable and locally sourced menu and the equally fabulous cocktails and of course enjoy a good night’s sleep. I hope this three-week pop-up hotel is just the beginning of a new concept of cars that fuel a luxury experience like this. I’m sure guests will want the format of this innovative hotel and the complete experience it offers to be revived in 2023. “ Grace Dent commented.
This initiative was born following a research commissioned by the brand to One Poll in September 2022, which found that almost half (46%) of the respondents, residing in England, put sustainability and the environment in the first place. holidays, preferring destinations within national borders to reduce their environmental footprint. “Our award-winning IONIQ 5 can power the Hyundai Hotel using its V2L function, where the car adapter provides a socket that appliances can be plugged into. The whole experience demonstrates the practicality of this pioneering technology and we hope that the concept inspires more people to adopt off-grid solutions “. He added Ashley Andrew, Managing Director of Hyundai Motor UK, referring to the possibility of IONIQ 5 to power the hotel and related businesses by providing 110/220 V alternating current for up to 3.6 kW of power consumption.
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