Vodafone presents the new Vodafone Happy: redesigned to enhance customers. How does it work

Vodafone launches the new Vodafone Happy that is the program that rewards customers for their time together. It was already present but has now been completely redesigned to enhance the relationship with users. The program fits into a path it sees Vodafone closer to the customer, putting him more and more at the center of his own initiatives and creating an experience that starts from attentive listening to his needs and expectations.

Vodafone Happy: here’s how it works now

With the new Vodafone Happycustomers will be able to try to win one of the many prizes in the new catalog every week, accumulating smiles or points. The more time you spend with Vodafone, the more rewards you can access: smiles are in fact assigned based on the years spent in Vodafone and, on a periodic basis, others will be assigned to reward the customer’s ongoing relationship of trust, as well as for each Vodafone product or service purchased. Each month then, with always different challenges Happy Challengeyou will get more smiles.

Customers every week, by accessing the My Vodafone appthey can use their smiles to try to win the prize they want most. Only in case of victory the smiles will be scaledotherwise they will remain frozen until the following Friday to be used again. The program also includes one safe gift per month customers will be able to choose between different offers.Together with Vodafone Happy, customers will also be able to continue to enjoy the advantages of Vodafone partners: every week, offers and discounts from partners will be offered with the possibility of redeeming the advantage throughout the week until following Friday.

To enhance the new program, Vodafone Happy is also renewed in graphics, thanks to the work of Between! Design, an Italian artist specializing in Doodle Art. The young illustrator, entered the Guinness World Record in 2020 for the largest drawing in the world handmade by a single person, became famous in the world of street art for his doodles that celebrate equality through the universal language of happiness. His works characterize the entire communication of the new Vodafone Happy, starting with new graphic design of the My Vodafone app.