Ever since the Name Service (ENS) was launched in 2017, Web3 users have been able to replace the long strings of characters that make up a crypto address with a more easily memorized blockchain username or Web3 domain name. For example, Ethereum (ETH) users can now send crypto to the network’s founder, Vitalik Buterin, at his username of vitalik.eth without knowing that his address is 0xd8da6bf26964af9d7eed9e03e53415d37aa96045.

But despite this advancement making it much easier to identify users, hardly anyone has taken advantage of it. There are over 200 million unique addresses on Ethereum, yet only 2.2 million .eth names were registered as of January. This means that at least 97% of Ethereum addresses are not associated with an ENS username.

Grill.chat interface showing .eth names. Source: Grill.chat